Brand Awareness Strategy Agency Archives

Twitter Arrives on TV in India

Technology and platform convergence is the next big thing that businesses are looking for –- whether it be mobile and Internet or Internet and TV. It’s all about a revenue stream for the future. Airtel Digital TV, an arm of Indian telecommunications company Bharti Airtel, revealed Monday that it has integrated Twitter with its digital […]

Hell Freezes Over: Google to Sell Facebook Ads – Digital Marketing

Google and Facebook announced a detente of sorts on Friday in which Google will sell Facebook ad inventory. The ads will be sold via Google’s DoubleClick Bid Manager, its real-time bidding system. In a few months, marketers will be able to buy ads for Facebook’s Ad Exchange on the platform. SEE ALSO: Google Stock Hits […]

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