Snapdeal.com Builds Valuable Customer Relationships with Google Apps for Work
Google Apps for Business has provided us with so much more productivity than we could ever have asked for. In a mobile and dynamic work environment such as ours, being able to work on the go means that work is not disrupted when we are out for meetings. The result is a much more productive day for each of us.“ —Pardeep Thind, IT manager of Snapdeal ( This story was originally published on Google Cloud. )
Snapdeal Background
Snapdeal.com was established in 2010, is currently the India’s largest online marketplace. With over 20 million active user base, over 500 product categories and more than 20,000 sellers, Snapdeal delivers to over 4,000 cities and towns in India.
Challenges
Snapdeal’s search for a new business mail hosting solution began when employees found that their limited email box storage size was affecting business efficiency. Employees were wasting valuable time clearing old and not important emails to keep within the 10GBs allocated to each employee.
At the time, Snapdeal was managing two different domains for email for different purposes, Snapdeal.com and Jasperindia.com. Because customers, partners and vendors were already familiar with the Snapdeal brand, so moving to snapdeal.com made sense. Management would be saved the trouble of constantly switching between two domains that were in fact managed by different service providers.
“Snapdeal has carved such a strong brand identity by itself that people were associating more with Snapdeal than Jasper. Having a single domain would be good for users, vendors and partners.“ Says, Pardeep Thind, IT manager of Snapdeal
As the business grew, management began looking for a new cloud based email hosting solution to provide employees with a better email experience. They immediately set their sights on Google Apps for Business and seized the Google migration as an opportunity to unify all operations under Snapdeal.com domain. They also saw increased collaboration as a clear benefit of the new Google cloud environment.
Thind commented on their approach: “We first implemented the free edition of Google Apps across the organisation and were satisfied with the results. When the trial period expired, we gave Yahoo and Microsoft Office 365 a try for comparison’s sake.”
Within months, it was obvious that Google apps for work was the best solution.
“Given the dynamic, fast-moving nature of the online retail industry, we needed a reliable mail solution, with ample storage, to cater to high email volumes. Google was the only solution that could give us 30GBs of storage space, along with the reliability and performance we expect,” said Thind. “The bonus for us was Google’s collaboration features, which we now can’t operate without,” Thind continued.
Solution
Snapdeal engaged with a Premier Google Apps for work Partner, and worked together on a proof-of-concept. Tests were conducted based on a stringent list of criteria that included stability, security and ease of use. The results exceeded expectations.
Snapdeal.com builds more valuable customer relationships with Google Apps for work. “We have more than 1,100 email IDs in the systems. A typical migration process, which requires data transfer and synchronization across the different domain environments, is often complicated and tedious. However, migration onto Google was seamless and non-disruptive to our operations.”
Google’s dedicated IT support team provided technical support to the in-house team. Thind said, “It is reassuring to know that Google has a 24/7 service team we can reach out to whenever we want to escalate any unresolved issues.”
The implementation process began with senior management, followed by the rest of the company. The entire migration process was completed in only four weeks.
Results
Snapdeal has a young and internet-savvy workforce who is already familiar with Google’s intuitive interface. The switch to Google Apps for Business was seamless and its impact was felt immediately across the various departments. For example, sales consultants in the call centre welcomed the immediate boost in email storage. They no longer needed to worry if they missed emails due to mailbox limits and could now shift their focus to building more valuable customer relationships.
Collaboration features such as Google Chat and Hangouts, which comes with the solution, provided an additional channel for employees to interact and collaborate. Employees could now conduct group discussions within their own teams and across departments. The simultaneous editing function in Google Docs and Google Spreadsheets meant that several people could collaborate on the same document, thus expediting reviews. For the first time, employees also have visibility into one another’s schedule through Google Calendar. Planning meetings is now much simpler, and deadlines are more visible to team members.
“If you walked into our office any of the days, you will feel a positive energy. There is constant buzz as employees engage in idea exchanges and team discussions. Google Apps for work has certainly provided us with a singular communications and collaboration platform for increased productivity and efficiency.”
IT system administrators also experienced greater flexibility, with more granular controls over accounts. System performance is easily monitored through the analytics features in Google Apps for work, providing Snapdeal with detailed audit reports of their IT environment.
Thind said, “The insights we gathered from Google Apps has enabled us to produce security logs and reports that enhanced IT efficiency. This also enabled faster and better decision-making for management.”
“Thanks to Google, Snapdeal now presents a unified front to our customers, vendors and partners. This is important for us in establishing a strong brand identity in the coming years,” Thind concluded.
Google Apps for Work vs. Microsoft Office 365, a Comparison of cloud tools
While Google apps for Work and Microsoft Office 365 offer many similar business productivity services and choosing between the two can be confusing for CTOs. But This comparison between office 365 & Google Apps for Work eases that burden.
CTOs and IT managers may have different choices when it comes to cloud-based business productivity tools for email, documents, calendar and file-sharing. And the first two options that come to mind are Google Apps for Work and Office 365 cloud solutions by microsoft.
Google Apps suite offers Gmail, Hangouts, Drive and Calendar, Sheets while the latter comes Microsoft Office apps, such as Word, Excel, Skype for business, Outlook and PowerPoint. Both the options have unique strengths and weaknesses, and each is best-suited for specific types of businesses and users.
Google Apps for Work Pricing Vs. Office 365 Pricing
Google apps for work starts at Rs. 1500 per user per year while Office 365 starts at Rs. 2700 per user per year. Microsoft requires a full-year commitment for its enterprise plans, while Google apps for work business suite is available on a month-to-month basis.
Digitrock’s Special Price :
Google Apps for Work : Rs. 1200 per user per year
Microsoft Office 365 : Rs. 2350 per user per year
Space Comparison
Every Office 365 user gets 1TB of cloud storage, while Google apps for work basic plan provides considerably less space which is 30GB of online storage per user. However, Google provides unlimited storage for accounts with at least five users on its $10 per month or $120 per year (plus tax) plans.
Google also gets high preference for its simplicity and easy to use UI, because it offers two relatively straightforward plans.
Microsoft offers six total plans making it bit more confusing : three for small and medium-size businesses and three for large enterprises that range in price from $5 to $20 per month, with a yearly commitment.
Pricing is an important determining factor, but equally important for CTOs are the feature sets, security and user experiences of both the cloud platforms. The ideal cloud-based business productivity platform is secure, stable and simple for employees to learn and use. Cost is one of the many concerns IT managers must consider when investing in cloud-based business productivity platforms.
Eric Schlissel, CEO of IT consultancy GeekTek IT Services, says his company uses Google apps for Work, but more often than not he recommends Office 365 cloud solutions to clients because they are already heavily dependent and invested in Microsoft Outlook. Many business owners are reluctant to change the way their offices work.
“We tend to recommend Google apps for Work to clients with a younger and more tech-savvy workforce,” Schlissel says. “CIOs should look at how their employees use technology and work outwards from there.”
According to CIO Shawn Wiora, at Creative Solutions in Healthcare, a company that owns and operates assisted-living facilities, the IT department uses Google apps for Work while the rest of the company relies on Microsoft Office 365.
“In many ways, Google apps for Work is a low-cost equivalent of Office 365 by Microsoft, and it’s a great fit for startups and small businesses that need to limit costs while achieving ‘good enough’ status,” Wiora says. “However, the cost savings come with a number of nuances that limit its fit for enterprise customers.”
Wiora says there are at least four problems with Google apps for Work that can add up to a major burden for businesses. He cites “shared calendar issues, an inability to transfer Excel formulas directly into Google Spreadsheets, compatibility issues and vertical-specific decisions like Google’s past refusal to sign a HIPAA BAA [Health Insurance Portability and Accountability Act Business Associate] agreement for the healthcare industry.” Google removed the barrier for organizations that need to comply with HIPAA in late 2013.
In Wiora’s experience, Google apps for work suite keeps up with Office 365 by Microsoft about 90 percent of the time. It’s that other 10 percent that “makes Google apps for Work a poor substitute for medium and large enterprises that expect to simply pick up in Google where they leave off with Microsoft.”
BetterCloud, a company that provides security and management services for Google Apps for work and Office 365, also uses both Google and Microsoft’s cloud solutions offers, according to Tim Burke, BetterCloud’s IT director.
The company primarily uses Google apps for Work as the sole platform for its corporate calendar and conference room reservation system, but it also provides Office 365 cloud suite accounts to users who work on its Microsoft-related products.
“We’ve looked into many solutions for coexistence between the two platforms (especially for calendar and contacts), but there’s nothing mature yet that allows Google Apps for work and Office 365 to ‘play together’ well on a single domain,” Burke says.
Both cloud based productivity platforms are enterprise class, with almost identical offerings, according to Burke, who says Google apps for work is becoming more “enterprise” every day.
“Many people don’t realize Google has been in this market for over six years at this point, and Google Apps for work is used by some of the largest organizations in the world,” Burke says. Google’s strengths also include a deeply integrated infrastructure and a simple licensing structure, he says.
Office 365 by Microsoft provides a continuity with legacy solutions that makes it easier to keep everyone happy with the applications they’ve been using for many years, or perhaps decades, but it’s also evolving. “Office 365 is based on Microsoft’s legacy products and is becoming more ‘cloud-enabled’ and easy to manage,” Burke says.
Google Apps for Work vs. Microsoft Office 365: One size does NOT fit all
Many others familiar with Office 365 and Google apps for Work take a much less neutral stance than Wiora and Burke; both companies have dedicated users and evangelists.
Martin Milanov, a digital marketing specialist at Fair Point, a corporate travel management firm based in Germany, writes that he “will scream to the ends of hell if they take away my Excel and make me use the, let’s face it, subpar Excel wannabe that is Google Sheets.”
Kristin Bassett, corporate marketing manager at AppNeta, an application performance management provider, says her company recently switched from Microsoft cloud solutions to Google apps for work to get all employees on the same email system. The firm chose to migrate its entire staff to Google apps for Work because it preferred Gmail to Outlook and considered email its highest-priority tool.
Many of the engineers working for AppNeta had requested corporate access to Gmail, according to Bassett, and the switch improved the company’s ability to hire and retain engineers, who are core to its business.
Regardless of platform, it’s about preparation
Both Burke and Wiora encourage CIOs to gain a deep understanding of their users’ needs and company goals before deciding on Google apps for Work or Office 365.
“We’ve worked with thousands of customers across both platforms, and the most successful deployments involved a highly democratic approach where they set up small pilot groups, talked to managers in different departments, discussed pros and cons for both platforms, and generally took the time to make sure they were making the best decision for their users and not for their IT department or existing infrastructure,” says Burke.
For some CTOs, a hybrid approach will work best, according to Wiora. However, using both platforms can also lead to more work and potential problems for IT. “Each new service increases complexity for end users exponentially rather than linearly, so reducing confusion from having information in so many places will be critical for anyone using a hybrid approach,” says Wiora.
Above all, CTOs shouldn’t delay the necessary research and piloting, and they should try to make a decision as quickly as possible, according to Burke. “Whether your organization chooses Google Apps for work or Office 365, you’re getting a cloud office platform that’s going to fundamentally change the way your business operates if it’s correctly implemented and thoroughly adopted,” he says.
Source : cio.com
Why business should use G suite – Google apps for Work ?
The Google Apps for work is a great way for business to compete with its competitor, The G Suite – Google Apps for work is a cloud based productivity solution and the packages offers the readily accessible tools for the daily tasks of the business. It is one of the best available business email hosting platform and a complete business suite which offers wide range of productivity tools like Hangout, Sheets, Docs, File Storage, Backup, calendar etc. The Google Apps for work offers various features for the business which makes it the first choice for every businesses.
Some reasons why businesses prefers using Google Apps for work :
- Outstanding price Ratio:
The Google Apps for Work includes the widely required apps like Gmail, Drive, Hangouts, Calendar, and Docs for the work. Each app is available freely but the Google apps for the work come up with the additional feature and pricing. It comes with the possibility of adding unlimited user accounts with the storage of 30 GB per mailbox, a custom email address, 24/7 support, and complete network uptime.
The Google Apps for Work is priced at Rs. 1500 per user per year ( being the top reseller, Digitrock offers same at Rs. 1200 per user per Year ). This low pricing of G Suite makes it a perfect email hosting solution for the businesses who are highly conscious for the budget, security, compliance, and storage.
- Share the Documents Easily:
With the Google apps for work, you can easily share any kind of the document with your team when you are on same Google account. Such that if you want to give the view access only to the clients it is easy to do that within a few clicks.
- Group Email Addresses:
With this one can create the group email addresses and there is no additional cost for it. You can add as many as you want.
- Multiple Email Aliases:
With one domain you can create the multiple email aliases. Whether the email is created with different aliases when the email comes up it goes up to the same inbox only.
- File storage:
In standard Google account a user gets 15 GB only. But, the business emailbox in Google Apps provides more file storage which is about 30 GB per user. It can be increased by paying few bucks.
- 2 Step Verification Security
The Google apps offer an important layer of the security for its users. This security layer is known as the 2 step verification. This 2 step verification is foremost important if you use the Drive of Google as the backup option for the company PC or Mac. As you are not always aware which sensitive information gets synchronized?
- Integration of CRM:
Whether you have a small business or a big organization, at a point of time you need to invest in the CRM system for tracking the leads, prospects, customers and more. The Google apps also offer the CRM system which you can use for the sales force.
- Branded User Interface:
Google App for Work offers branding options through which you can use your own company logo instead of Google.
- Complete Support:
The Google apps for the work offer the support of chat 24/7 to the user who has taken the additional features by buying it.
Are you confused between G Suite – Google Apps for Work & Office 365 Cloud Solutions for your business ? Feel free to contact us for free consultation. We know what your organization needs.
10 URLs That Every Google User Should Know
Where can you get a list of every ad that you have clicked on Google? Where should you go if you don’t remember your administrator password? What are your interests as determined by Google?
Here are 10 important links that every Google user should know about. They are tucked away, somewhere deep inside your Google dashboard.
1. Create a new Google Account using your existing email address. The regular sign-up process uses your @gmail.com address as your Google account username but with this special URL, you can use any other email address as your username.
https://accounts.google.com/SignUpWithoutGmail
2. Google creates a profile of yourself based on the sites you visit, your Google+ account and other signals. They try to guess your age, gender and interests and then use this data to serve you more relevant ads. Use this URL to know how Google sees you on the web.
https://www.google.com/ads/preferences/
3. Google lets you export all your data out of the Google ecosystem. You can download your photos, contacts, Gmail messages and even your YouTube videos. Head over the the Takeout page to grab the download links.
https://www.google.com/takeout
4. If you ever find your content appearing on another website that is using one or more Google products – say Blogger, AdSense, Google+ or YouTube – you can raise a DMCA complaint with Google against that site to get that content removed. This wizard can also be used to remove websites from Google search results that are scraping your content.
https://support.google.com/legal
5. Your Android device may be reporting your recent location data and velocity (are you moving and if yes, how fast are you moving) back to Google servers. Head over to the Google Maps website to see your entire location history and you also have the option to export this data as KML files that can be viewed inside Google Earth or even Google Drive.
https://maps.google.com/locationhistory
6. Google records every search term that you’ve ever typed into their search boxes. They even keep a log of every ad that you have clicked on various Google websites.
https://history.google.com
7. You need to login to your Gmail account at least once every 9 months else Google may terminate your account according to their program policies.
This can be an issue if you have multiple Gmail accounts so as a workaround, you can setup your main Gmail account as the trusted content for your secondary accounts. Thus Google will keep sending you reminders every few months to login to your other accounts. Not available for Google Apps.
https://www.google.com/settings/account/inactive
8. Worried that someone else is using your Google account. Go to the activity report to see a log of every device that has recently been used to log into your Google account. You also get to know the I.P. Address and their approximate geographic location. Unfortunately, you can’t remotely log out of a Google session.
https://security.google.com/settings/security/activity
9. This is a complete list of web apps, browser extensions, Google Scripts and mobile apps that have any read or write access to your Google data. If the permission level says “access to basic account info”, it basically means that you have used your Google account to sign-in to that app.
https://security.google.com/settings/security/permissions
10. This is important URL for Google Apps users. If your Google Account ever gets hacked, use this secret link to reset your admin password. You’ll be asked to verify your domain name by creating a CNAME record in your DNS.
https://admin.google.com/domain.com/VerifyAdminAccountPasswordReset
India’s New Prime Minister Narendra Modi Wants to Remember Every ‘Congrats’ Forever
India’s most current PM Narendra Modi has set up a site to gather messages from any individual who has complimented him on Twitter, Facebook and different types of social networking.
Bounty praised Narendra Modi on Friday, when he moved to the highest point of India’s political step. Any tweet with the hashtag #congratsnamo will show up on an online “Victory Wall” which is presently a continually turning slideshow of salutary content. Individuals can additionally send a content to a number recorded on the site or leave a remark on Modi’s Facebook post about the wall (at the time of composing, there were more than 81,000 remarks on the Facebook post).
At one point, that hashtag had moved to in any event the No. 2 trending topic around the world.
The enormous reaction on the wall is not surprising, Modi won by a surprising margin and has a tremendous social vicinity. He has more than 4 million supporters on Twitter, more than 14 million Likes on Facebook, tweets practically every day and into the fight selfies.
Modi’s triumph put forth an enormous expression about the Bharatiya Janata Party. The Indian National Congress has controlled the country’s more level house of parliament for the dominant part of time since India got free in 1947, however an expanding scorn for political debasement and Modi’s record of expanding financial open door for the white collar class as the boss chose official in the northwestern state of Gujarat have slung him to the leader of the nation.
Notwithstanding Modi’s reverberating triumph, a lot of people in India and abroad are careful about the country’s new pioneer. Modi is an unabashed Hindu patriot in a country that is 14% Muslim. In 2002, religious uproars in the state left 2,500 individuals dead, a large portion of them Muslim, and charges that Modi did little to keep the passings take after him right up ’til the present time.
For the time being, the depreciators have been cleared away by the simplicity of Modi’s triumph. Throughout a triumph discourse in Vadodara, Gujarat, on Friday, he conveyed a message that a lot of people in India have held up years to listen.
“Brothers and sisters, you have confidence in me, and I have confidence in you,” Modi said, according to the New York Times. “We have the ability to satisfy the basic man’s yearnings.”
Twitter Is for the Young, Facebook Is for All Ages – Social Media Marketing
Facebook users come in all shapes, sizes and ages, at least compared to LinkedIn users and Twitter users.
Half of Twitter’s unique visitors in October were under 35 years old. By contrast, two-thirds of LinkedIn’s unique visitors were older than 35.
After the age of 44, Facebook usage starts to outpace Twitter usage.
Statista’s chart shows the age distribution of Twitter, LinkedIn and Facebook users.
Have something to add to this story? Share it in the comments.
Mashable composite. iStock, bilgic, Twitter, Linkedin, Facebook
Twitter Is for the Young, Facebook Is for All Ages – Social Media Marketing
Facebook users come in all shapes, sizes and ages, at least compared to LinkedIn users and Twitter users.
Half of Twitter’s unique visitors in October were under 35 years old. By contrast, two-thirds of LinkedIn’s unique visitors were older than 35.
After the age of 44, Facebook usage starts to outpace Twitter usage.
Statista’s chart shows the age distribution of Twitter, LinkedIn and Facebook users.
Have something to add to this story? Share it in the comments.
Mashable composite. iStock, bilgic, Twitter, Linkedin, Facebook
How Digital Marketing Is Helping Bollywood?
Billions of money is spent every year in Bollywood for advertising.
But are they getting substantial returns on their investment? Are they able to target the right segment of the audience who would actually be interested in their product as in whatever it is a movie, a documentary or a TV serial. Perhaps no!
Then why are the trendsetters not able to recognize the trend of marketing and switch to digital than still practicing the same old traditional marketing and splurging money like anything.
Let’s go ahead and see how digital marketing can help Bollywood and your business.
Specific Targeting
First thing first! Specific targeting! Spending money is not a big issue if you get an appreciable amount of customers by doing so. By advertising on TV, Radio , newspapers or through posters you simply broadcast your information to the masses and who all would interested will become your customers however how about if you can specifically target your ads to these ‘who all’ . Certainly, you will get better results and will save a lot of money too. This is what you can do in digital marketing. Whether they are the ads on search engines or various websites, they are only displayed if your buyers’ persona matches your ads. So, depending on your product, you very well know what part of the audience will need it and that through digital marketing you can extend your offer to only that part of the audience. Chances of any miss outs on it are kind of negligible here.
Cost-Effective
Not only you can put across your message to the right segment of the audience but you also save a lot of money in digital marketing. You only spend where you need to and that too far lesser than what you were paying in the traditional marketing.
Measure it at its every part
The best thing about digital marketing is that you can monitor traffic and results and optimize your advertising campaigns accordingly. The tool called analytics in digital marketing helps you measure different ad campaigns with respect to traffic and other results. Thus, you get to have a better idea of what part of your budget is bringing result and what part is going waste so that you take actions in view of that.
Customer Engagement
Being interactive in design digital marketing lets the customer to interact and get engaged. Unlike the traditional marketing, here the user has the command to browse through whatever they wish to, making it far more interactive and engaging. Gone are those days when your audience will entertain your ads even on getting interrupted by you while they are on their go. They would simply change the channel on TV or radio, or overlook the ad on newspaper. No one loves interruption marketing now. Recognize this trend and switch to digital marketing. The sooner you switch the better results you gain.
Generating awareness for your business and spreading business defying all geographical constraints are something that you can do with traditional marketing as well the only difference is that in digital marketing you do the same thing at relatively very low cost and in a more specifically targeted way. In simple words, digital marketing is far more effective than traditional marketing and that too at relatively very low cost.
How Digital Marketing Is Helping Bollywood?
Billions of money is spent every year in Bollywood for advertising.
But are they getting substantial returns on their investment? Are they able to target the right segment of the audience who would actually be interested in their product as in whatever it is a movie, a documentary or a TV serial. Perhaps no!
Then why are the trendsetters not able to recognize the trend of marketing and switch to digital than still practicing the same old traditional marketing and splurging money like anything.
Let’s go ahead and see how digital marketing can help Bollywood and your business.
Specific Targeting
First thing first! Specific targeting! Spending money is not a big issue if you get an appreciable amount of customers by doing so. By advertising on TV, Radio , newspapers or through posters you simply broadcast your information to the masses and who all would interested will become your customers however how about if you can specifically target your ads to these ‘who all’ . Certainly, you will get better results and will save a lot of money too. This is what you can do in digital marketing. Whether they are the ads on search engines or various websites, they are only displayed if your buyers’ persona matches your ads. So, depending on your product, you very well know what part of the audience will need it and that through digital marketing you can extend your offer to only that part of the audience. Chances of any miss outs on it are kind of negligible here.
Cost-Effective
Not only you can put across your message to the right segment of the audience but you also save a lot of money in digital marketing. You only spend where you need to and that too far lesser than what you were paying in the traditional marketing.
Measure it at its every part
The best thing about digital marketing is that you can monitor traffic and results and optimize your advertising campaigns accordingly. The tool called analytics in digital marketing helps you measure different ad campaigns with respect to traffic and other results. Thus, you get to have a better idea of what part of your budget is bringing result and what part is going waste so that you take actions in view of that.
Customer Engagement
Being interactive in design digital marketing lets the customer to interact and get engaged. Unlike the traditional marketing, here the user has the command to browse through whatever they wish to, making it far more interactive and engaging. Gone are those days when your audience will entertain your ads even on getting interrupted by you while they are on their go. They would simply change the channel on TV or radio, or overlook the ad on newspaper. No one loves interruption marketing now. Recognize this trend and switch to digital marketing. The sooner you switch the better results you gain.
Generating awareness for your business and spreading business defying all geographical constraints are something that you can do with traditional marketing as well the only difference is that in digital marketing you do the same thing at relatively very low cost and in a more specifically targeted way. In simple words, digital marketing is far more effective than traditional marketing and that too at relatively very low cost.
Hell Freezes Over: Google to Sell Facebook Ads – Digital Marketing
Google and Facebook announced a detente of sorts on Friday in which Google will sell Facebook ad inventory.
The ads will be sold via Google’s DoubleClick Bid Manager, its real-time bidding system. In a few months, marketers will be able to buy ads for Facebook’s Ad Exchange on the platform.
SEE ALSO: Google Stock Hits $1,000 for First Time Ever
“Partnership has been key to Google’s success as a rising tide lifts all boats. So we’re excited to announce a new way to help our clients succeed by working with Facebook to participate in FBX, their real-time bidding exchange,” Payam Shodjai, Senior Product Manager at Google, wrote in a post.
Facebook introduced FBX last year. The program lets advertisers drop cookies in users browsers and then retarget those users when the re-enter Facebook.
Though Facebook and Google compete on many levels, their partnership isn’t unprecedented. In June 2012, Google bought Wildfire, a social media marketing agencies that develops ad campaigns for Facebook, among others. Facebook this year also purchased Atlas, an ad server that sells ads on Google’s display network.
