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Coming to Your Twitter Feed: Ads That Preview Company Websites
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Twitter is addressing its promise to surface new sorts of ads in the not so distant future. On Friday Twitter published Website Cards, another commercial ad ...

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Report: 44% of Registered Twitter Users Have Never Tweeted
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Twitter power users are rare birds, according to a new report. Twopcharts, a site that monitors web activity, found that 44% of Twitter's 974 million ...

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Mouth-Watering Twitter Cake is Good Enough to Tweet
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Social media junkies know there's nothing better than humble-bragging about food. And this Twitter-themed cake from YouTube channel How To Cook That is sure ...

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Twitter Shares Soar to Record on Optimism for Mobile-Ad Growth
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Twitter Inc., the microblogging service that held its initial public offering last month, rose to a record for a third trading day amid optimism that the ...

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Twitter Lets Brands Infiltrate TV Conversations Without Buying TV Ads
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Twitter launched TV conversation targeting on Thursday, a feature that lets brands and networks promote tweets to users who engage in specific shows, even if ...

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Twitter Now Running Pre-Roll Ads
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Twitter's post-IPO monetization quest continues with a new unit that runs ads from American Express before video snippets from Fox programming. The brand will ...

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Facebook Improves Tools for Measuring Brand Pages
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Facebook is making it easier for brand marketers to gather insight and engagement metrics surrounding their Facebook pages. On Wednesday, the social network ...

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How Twitter’s Business Compares to Facebook’s
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Ever since Twitter revealed last month that it had filed confidential paperwork to go public, the company has been compared to what is arguably its biggest ...

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Twitter Updates Embedded Tweets With Richer Photos
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About two months after Facebook introduced embedded posts that include photos, Twitter has upgraded its embeds to better showcase its photos. Twitter, which ...

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Twitter Unveils Emergency Alert System – Digital Marketing News
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Twitter on Wednesday announced Twitter Alerts, a new system that enables public institutions and NGOs to send out emergency alerts via text message and push ...

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