Report: 44% of Registered Twitter Users Have Never Tweeted
Twitter power users are rare birds, according to a new report. Twopcharts, a site that monitors web activity, found that 44% of Twitter’s 974 million registered users have never tweeted, according to The Wall Street Journal. Some 30% of existing Twitter accounts have sent 10 or fewer tweets, and just 13% of registered accounts have […]
Twitter Rolls Out Its Facebook-Like Profile Redesign – Social Media
Twitter is gradually rolling out a major redesign of user profiles, starting on Tuesday. The new look, which Twitter was testing in February, adds a lot more user information and several new features — and it looks quite similar to Facebook’s user profiles. The new profile features a larger user photo and customizable header image. […]
Twitter Lets Brands Infiltrate TV Conversations Without Buying TV Ads
Twitter launched TV conversation targeting on Thursday, a feature that lets brands and networks promote tweets to users who engage in specific shows, even if the brand isn’t running a TV ad during the program. As the company wrote in its advertising blog: “Now advertisers can easily reach Twitter users exposed to integrations, sponsorships, and […]
How to Optimize Your Profile Photos Across Social Media
Choosing your social media profile photos is an important task. They represent the physical you in the online world, while providing an all-important first impression to anyone viewing your profile. In order to make the most of the available space, we took a look at how you can optimize your avatars and cover photos on […]
How Twitter’s Business Compares to Facebook’s
Ever since Twitter revealed last month that it had filed confidential paperwork to go public, the company has been compared to what is arguably its biggest competitor, Facebook. However, the S-1 form that the company filed Thursday shows that the two companies are in fact miles apart — for better or worse. In comparison to […]
Twitter Updates Embedded Tweets With Richer Photos
About two months after Facebook introduced embedded posts that include photos, Twitter has upgraded its embeds to better showcase its photos. Twitter, which announced the move on its blog on Thursday, illustrated the upgrade with this Aug. 11 tweet from astronaut Chris Hadfield: Good morning! Perspective – Sunday is a fine day to go for […]
Twitter Unveils Emergency Alert System – Digital Marketing News
Twitter on Wednesday announced Twitter Alerts, a new system that enables public institutions and NGOs to send out emergency alerts via text message and push notifications in times of crisis. Users can sign up to receive emergency notifications from specific accounts, and will receive a text or push notification when that account sends a tweet […]
Why You Were Added to Twitter Spam Lists – Twitter Marketing
Over the last few days, Twitter spammers have been urging users to find out Louis Tomlinson’s phone number, hear a leaked version of One Direction’s new album and get a free iPhone. What’s notable is that these spammers weren’t sending tweets or direct messages. Instead, they made use of Twitter’s list function, adding people to […]
Twitter Unveils Exclusive Feature For Verified Users – Twitter Verified Profile
As if reporting an IPO wasn’t enough news for one day, Twitter followed up their major announcement with a new feature Thursday to help its verified users better manage their Twitter conversations. The update will allow verified users (those with the blue check marks) to filter their Twitter mentions within the “Connect” tab above their […]
Twitter Acquires Trendrr to Build Out TV Offerings
Trendrr announced Wednesday that it has been acquired by Twitter as the microblogging service seeks to further integrate its service with TV networks and advertisers. Trendrr has two products: One, Trendrr.TV, provides TV networks, publishers and media agencies with tools to track TV engagement across social networks, including Twitter. A second, Curatorr, allows those same […]