Study: 30% of Americans Get Their News on Facebook

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A new study reveals that 30% of Americans get their news on Facebook, and suggests that the social network drives people to media sites who may not have otherwise done so. Of that 30%, more than half — 78% — said they click on news links to media sites after initially logging on for unrelated […]

Tailored Tweets, Coming to a Country Near You

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Twitter offers a large target for marketers hoping to drive home a specific message — and its accuracy is improving. A new tool, offered through Twitter’s API, allows marketers to send targeted tweets to specific geographic locations. For example, a brand could send a tweet to followers in the United States and a separate tweet […]

8 Creative Ways to Connect With Customers on Facebook

8 Creative Ways to Connect With Customers on Facebook

Facebook is a not-so-secret secret weapon for promoting your business. That being said, a lot of companies don’t take full advantage of what this social media platform has to offer when it comes to making deep, lasting connections with their customers. Ads and pleas to “like this” simple don’t quite cut it. That’s why we […]

Are There Fake Users on Social Media? – Want a social media Audit ?

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It seems as if now a day everyone throughout the world has some type of Social Media account. Facebook. Twitter. MySpace. Tumblr. Google +. You name it. Grandmas to young kids now know how to browse through these different sites. But how do we know that the person behind the profile is real? Could the […]