Twitter Unveils Exclusive Feature For Verified Users – Twitter Verified Profile
As if reporting an IPO wasn’t enough news for one day, Twitter followed up their major announcement with a new feature Thursday to help its verified users better manage their Twitter conversations. The update will allow verified users (those with the blue check marks) to filter their Twitter mentions within the “Connect” tab above their […]
Facebook Consumer Marketing Head Goes to Twitter
Twitter has poached Facebook’s head of consumer and mobile marketing, Kate Jhaveri, according to a report. Jhaveri will join Twitter as senior director of consumer marketing, according to AllThingsD. Reps from Twitter and Facebook could not immediately be reached for comment. A Twitter account purported to be Jhaveri’s but not verified tweeted the following Friday […]
Twitter Acquires Trendrr to Build Out TV Offerings
Trendrr announced Wednesday that it has been acquired by Twitter as the microblogging service seeks to further integrate its service with TV networks and advertisers. Trendrr has two products: One, Trendrr.TV, provides TV networks, publishers and media agencies with tools to track TV engagement across social networks, including Twitter. A second, Curatorr, allows those same […]
63% of Brands Have Multiple Twitter Accounts – Twitter Stats
For top brands, one presence on Twitter isn’t enough. In 2013, 63% of brands have multiple Twitter accounts, according to a report by Brandwatch. This trend represents an 800% increase from two years ago, when just 7% of brands had multiple Twitter accounts. Statista’s chart, below, breaks down the number of brands with multiple, single […]
Twitter Teaches You How to Hashtag – Twitter Marketing
Want to be sure your tweet is shared with the right group of users? There’s a hashtag for that — if you can find the right one. Hashtags have become synonymous with Twitter, serving to filter what can otherwise be a wide array of difficult-to-categorize information. Users can join any conversation on the platform by […]
Airing of Anime Film Sparks New Twitter Record
Twitter users have set a lofty benchmark for unified tweeting. The company announced Friday that users set a new record for tweets in one second at 143,199, a figure that shattered the previous record of 33,388. The moment of excessive tweeting occurred during an Aug. 3 airing of Castle in the Sky, a Japanese animated […]
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Honda Responds to Customer Tweets With Real-Time Vine Videos
Honda plans to respond to tweets from customers with real-time Vine videos as part of a new ad campaign launched on Monday. The Vine videos, which will come in response to tweets using the hashtag #wantnewcar, will encourage users to swap their old cars for new Hondas, available at the Japanese motor company’s summer clearance […]
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Twitter: A Valuable Marketing Tool? Why Twitter Marketing ?
How can we use Twitter as a marketing tool? Twitter is becoming an increasingly important platform for online communication and, yes, conversation. TechCrunch reported that Twitter is receiving 8 million unique visitors per month and about 3 million messages are posted daily. Twitter As A Learning Tool Over 3 million messages are posted everyday. Are […]
