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How Digital Marketing Is Helping Bollywood?
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Billions of money is spent every year in Bollywood for advertising. But are they getting substantial returns on their investment? Are they able to target the ...

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How Digital Marketing Is Helping Bollywood?
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Billions of money is spent every year in Bollywood for advertising. But are they getting substantial returns on their investment? Are they able to target the ...

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Twitter Lets Brands Infiltrate TV Conversations Without Buying TV Ads
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Twitter launched TV conversation targeting on Thursday, a feature that lets brands and networks promote tweets to users who engage in specific shows, even if ...

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Is Facebook a Truly Mobile-First Company Yet?
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Has Facebook finally succeeded in becoming a mobile-first company? That's the big question heading into the social network's third quarter earnings results ...

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Is Facebook a Truly Mobile-First Company Yet?
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Has Facebook finally succeeded in becoming a mobile-first company? That's the big question heading into the social network's third quarter earnings results ...

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Twitter Dethrones Facebook as Teens’ Favorite Social Network for Shopping
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Twitter beat out Facebook in the battle for teenagers' preferred social networks for online shopping. In a recent survey of teens' retail behavior, ...

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Study: 30% of Americans Get Their News on Facebook
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A new study reveals that 30% of Americans get their news on Facebook, and suggests that the social network drives people to media sites who may not have ...

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LinkedIn’s Website Goes Down for Some – Digital News
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LinkedIn suffered a rare service disruption on Wednesday morning, which prevented many users from properly loading the website. The company did not immediately ...

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Tailored Tweets, Coming to a Country Near You
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Twitter offers a large target for marketers hoping to drive home a specific message — and its accuracy is improving. A new tool, offered through Twitter's API, ...

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Facebook Average Referral Traffic to Media Sites Up 170% This Year
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Flexing its muscles as a public-facing forum, Facebook reported Monday that the average referral track from Facebook to media sites jumped 170% last year. ...

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